Off-White has announced the release of “For-All,” a more affordable capsule of t-shirt and hoodies. The collection will be available today (January 8, 2018) in all 11 brick and mortar Off-White stores.
The unisex capsule includes four graphic t-shirts ($95) and hoodies ($170) detailed with the label’s signature graphic markers like diagonal stripes and words in quotations.
Off-White t-shirts typically retail from $300-$580 and hoodies go for as high as $800.
“The price tier allows for a new customer to see themselves within the overall concept of the fashion label,” Virgil Abloh told Business of Fashion. “Off-White can be luxury at a traditional luxury price point, or equally it can be relevant at an affordable price point,” adds the designers, who went on to say that limiting yourself to one specific price-point is old-fashioned in this day and age.
Have a look at some of the items in the collection below.