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Adidas

The Latest Details On Adidas And Beyoncé’s Upcoming Launch

beyonce-ivy-park-december-2019

November 13, 2019. Leave a Comment

Adidas CEO Kasper Rørsted confirmed during the company’s third-quarter earnings call last week that the brand will launch its collaborative collection with Beyoncé  sometime in either November or December 2019. He also said the partnership would include two brands, Beyoncé Adidas and Ivy Park.

Subsequently we have learned Adidas will kick of the partnership with an Ivy Park apparel capsule, currently planned for a mid-December 2019 launch. The Adidas x Ivy Park launch will be sold on adidas.com, ivypark.com and at select boutique accounts globally. And yes, you can anticipate Beyoncé will make some appearances related to the launch.

In advance of the effort, Adidas has launched a dedicated page where fans can sign up for more information. For U.K. users: adidas.co.uk/beyonce and for global users: adidas.com/beyonce.

The more elevated Beyoncé Adidas label will launch in March 2020 with an exclusive sneaker and apparel collection. According to @theyoncehub, the Beyoncé Adidas label will be sold exclusively on adidas.com.

You can now sign up for updates on Beyoncé & Adidas' upcoming collaboration.

UK: https://t.co/cFQralIDzQ
International: https://t.co/cAuEgU5Hna pic.twitter.com/NUZEpFiO6B

— BEYONCÉ HUB (@theyoncehub) November 13, 2019

Ivy Park will be relaunching using both https://t.co/EfU9uJys19, https://t.co/UESIU6LYgE and third party stockists.

Beyoncé's sneaker project with adidas is expected to be available exclusively on https://t.co/UESIU6LYgE.

For more info – https://t.co/qmCMskZSKX

— BEYONCÉ HUB (@theyoncehub) November 11, 2019

Adidas Collaboration Music Beyonce Ivy Park

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