Rooted in artful boldness, Amsterdam label MaryMe Jimmy Paul‘s tapped Semuel Souhuwat to shoot its brightly-colored and eclectic fall collection. Titled “Anita” the label’s offerings are shot against the backdrop of a very lived-in looking house, filled with everyday items like printers, flowers and other random tchotchkes (noteworthy because they are typically removed for photoshoots). As the lookbook implies, fashion can be used way to standout and feel comfortable making a statement as an everyday way of life.
MaryMe Jimmy Paul offerings are currently available to purchase at Vfiles.com and InternationalPlayground.com.
