Inspired by her affinity for the edgy yet active feel of city style, designer Hala went about creating a label that adds a feminine and artful edge to everyday looks. Common Edge’s premiere collection will launch in spring and is made up of a mix of mostly white dresses, skirts and tops often featuring artful touches like asymmetrical hems, sheer flounces and blue ribbon detailing. Based in Kuwait, the label highlights the commonality of style and femininity on a global scale.
Common Edge will launch online in march 2017 on www.commonedge.co.
