New York-based designer Betsy Johnson has linked with emo rapper Princess Nokia as the face of its fall 2018 campaign. The collection is described as “everything you need to channel your inner rebel,” making Nokia a very apt choice for the collection.
In one image the Manhattan-born-and-raised Nokia is shot wearing a very cute print shirt and a “Glampire” crossbody bag. Priced at $58, the bag now available for pre-order on betseyjohnson.com. Additional items featured in the campaign will be rolled out over the next few months.
Johnson founded her label in 1978 and throughout the ’80s and ”90s her SoHo boutique was a destination stop for its fun and irreverent offerings. Steve Madden purchased the label in 2010 when it ran into financial difficulties though Betsey Johnson continues to be the brand’s creative director.
Check out additional lookbook images of the lovely Destiny Frasqueri below.
