Adidas Originals teams up with New York-based designer Willy Chavarria to celebrate his Paris Fashion Week debut with a one-of-a-kind pop-up activation and a limited-edition capsule collection. This collaboration combines Chavarria’s bold design aesthetic with adidas’ iconic sportswear legacy, offering a cool range of apparel and footwear.
As part of the celebration, a vintage lowrider Chevy Impala will cruise through the streets of Paris, stopping at secret locations to distribute limited-edition, Paris-exclusive merchandise. The lowrider’s journey will culminate outside the show venue, providing fans with a final opportunity to snag pieces from the collection. For those who miss out on-site, tickets distributed during the pop-up will grant access to a hidden page on the adidas CONFIRMED app, where the collection can be purchased and picked up at the adidas Originals Paris flagship store.
Willy Chavarria’s Paris Fashion Week runway show is set to take place on January 24th at 12 PM EST.