Fenty Skin as lead by Robyn Rihanna Fenty has debuted a lip balm, a new and long-awaited category for the brand. Dubbed Lux Balm, the product is packaged in a stylish, lilac-colored translucent container and features Barbados cherry extracts, sweet cherry seed oil, vitamin E, shea butter and advocado oil.
The campaign for the new product is fronted by Rihanna’s beau, A$AP Rocky (real name Rakim Mayers) who teased the product last year in July, with a song titled “Riot (Rowdy Pipe’n)” that included lyrics shouting out the product and the mother of his two baby boys.
Priced at $16, Fenty Beauty’s Lux Balm is now available on fentybeauty.com and sephora.com.