Calvin Klein loves its celebrities and for spring it went for not one, not two, but all of the Kardashian/Jenner sisters, including leader of the elder pack, Kim Kardashian with Khloé, Kourtney and younger siblings Kylie and Kendall Jenner.
Images for the label’s denim and underwear line were shot by Willy Vanderperre at a secret location in Los Angeles. The key word being secret, a necessity given Kylie has chosen to keep all things related to her pregnancy private. Because of that, one of the key items of this campaign is the blanket Kylie used to cover her abdomen in both images. Yes, three of them are holding blankets in one image, but in the underwear photo, only Kylie is.
The Kardashian/Jenner clan are not dummies so surely they knew the blanket would create a lot of chatter though let’s face it, that is all part of the formula and is part of what’s kept them relevant for well over a decade.