Have a look at etailer Wildfang‘s “Hellion” lookbook for Summer 2014, which you’re seeing exclusively for the first time here. This beautifully shot and styled lookbook features the etailer’s Band of Thieves collection of offerings and is the first of a four-part series, which will be released over the next month.
For those unfamiliar with Wildfang, it was founded by Emma Mcilroy and Julia Parsley who wanted to created a shop for women with Tomboy tendencies (i.e. most of our followers!). The site features in-house collections, each with its own look and feel. Prior to Band of Thieves, the last collection was called Tomboy.
As our readers know, Tomboy or gender neutral style has been popular for many years and while there are major etail sites that speak to the trend in parts, Wildfang is a nice option for those who don’t want to sift through items that don’t suit their style and prefer to cut straight to the chase.