• Skip to primary navigation
  • Skip to main content
Subscribe
  • Fashion
  • Sneakers
  • Bags
  • Accessories
  • Music
  • Rihanna
  • Follow
    • INSTAGRAM
    • FACEBOOK
    • PINTEREST
    • TWITTER
    • YOUTUBE
Celebrity February 2, 2016
By Lois Sakany
SHARE THIS ARTICLE
Share Tweet Pin Linkedln Email Reddit
Celebrity

Name Of Bey’s Topshop Collabo Revealed As Ivy Park

Beyonce3

February 2, 2016. 3 Comments

The name for Beyoncé’s upcoming collaboration with Topshop has been revealed as Ivy Park, according to the Beyhive, which uncovered a Topshop legal document (below), referencing the name.

Providing additional proof, the hive proceeded to dig up an image of Bey in an Ivy Park jersey and kneepads, worn in an interlude during her “Made in America” performance in September. How they managed that only the Beyhive knows because the interlude look wasn’t one of the widely photographed costumes she performed in.

The name of the line of course is a reference to the singer’s daughter, Blue Ivy. The choice to go with her middle name reflects an ongoing affinity Bey has with the number four (the date of her birth, wedding anniversary and probably all manner of things we aren’t privy too).

As for Park, it speaks to her Parkwood Entertainment company, which formed a partnership with Topshop in 2014 called Parkwood Topshop Athletic Ltd. According to Wiki, Bey splits ownership of the company with Topshop.

One final piece of evidence comes via Bodyism fitness instructor and model Tammy Tansley’s biography, which includes a reference to her modeling Beyoncé’s “new fitness brand Ivy Park.”

Let it be said that the name won’t be fact until Topshop announces it officially and lord knows it may have changed since the document was filed, but all things considered it’d be hard for Bey to come up with a name more perfect.

Topshop in November 2015 did say the collaboration with Beyoncé would be ongoing and will include a complete range of apparel, footwear and accessories, which will launch globally in April. Some are speculating she may wear Ivy Park items during her upcoming Superbowl appearance and we say as long as Tidal’s not responsible for the roll out, Bey is probably good 😉

Beyonce1
Beyonce2
IVYPark2
Beyonce5

Celebrity Designer Fashion Sneakers Beyoncé Ivy Park Topshop

What To Read Next

Read More
Beauty

The Marley Fragrance Debut Channels Summer Energy Inspired By Bob Marley

Bob Marley’s family has translated his global influence and legacy into fragrance. Marley Fragrance is a six-piece collection

Read More ...
by Samia Grand Pierre on April 28, 2025
SHARE
Read More
Campaign

Louis Vuitton Unveils Murakami Collection Campaign With Zendaya

LVMH-owned Louis Vuitton has tapped house ambassador Zendaya to star in campaign for the Louis Vuitton and Takashi

Read More ...
by Samia Grand Pierre on December 27, 2024
SHARE
Read More
Campaign

Amidst Struggles Gucci Taps Tina And Solange Knowles For Holiday Campaign

Kering-owned Gucci is making waves this holiday season by featuring the mother-daughter duo Tina and Solange Knowles in

Read More ...
by Samia Grand Pierre on November 27, 2024
SHARE
Puma and New York-based fashion brand LaQuan Smith Puma and New York-based fashion brand LaQuan Smith are back with their second collaboration, this time inspired by the glitz and grit of the boxing ring. 

The campaign stars Ming Lee Simmons, dressed in satin-finished boxing shorts, cropped jackets, and tear-away pants with luxe details.

The capsule also includes two Speedcat silhouettes, including the Speedcat Mid, a high-ankle boxing sneaker. 

Priced between $80-$100, the Puma x LaQuan Smith collection launches on March 15 on puma.com, the Puma NYC and Las Vegas flagship stores, and select retailers including Foot Locker and Shoe Palace.
Artist Sue Tsai brought her signature whimsical de Artist Sue Tsai brought her signature whimsical designs to a capsule collection of earrings in collaboration with New York jeweler Greg Yüna. The statement earrings are now on display at Greg Yüna's Soho boutique and  now available on gregyuna.com.

The pair previously dropped a perfect match necklace set in 2021 that was 🔥. 

#gregyuna
#suetsai
For fall winter 2025 KNWLS opted to forego a runwa For fall winter 2025 KNWLS opted to forego a runway show and present their collection in a styled lookbook.

Taking inspiration from a feminine Y2K aesthetic, the collection embodies designers Charlotte Knowles and Alexandre Arsenault’s ability to balance sexy and cool. 

In an interview with Vogue, the pair shared that they are currently working on a new design director role in Europe and have several other projects in the pipeline, including another denim project, a collaboration with a jewelry brand, and a menswear capsule for an e-commerce site.

Commenting on the lookbook styling, they shared, "Obviously in the lookbooks it's styled in a quite extreme way, but if you break it down into individual pieces, we've been thinking about merchandising and the customer more than ever before," said Arsenault. "We've seen the team in the studio wearing the pieces differently too, and we've taken that into account. It's a nice challenge to say: 'Okay, we want to make a sweatshirt, but it still has this silhouette or wash or rib detail that makes it feel really Knwls."

#knwls
Reason a million why Rihanna has her own tab on s Reason a million why Rihanna has her own tab on  snobette.com: Her effortless ability to find humor during her J'adore Dior audio rehearsal video. 

Rihanna was appointed as J'Adore Dior fragrance ambassador in 2024, replacing Charlize Theron, who held the role for 20 years. She has a long-standing relationship with the brand, having been named as their first Black brand ambassador in 2015. 

#rihanna
Atlanta-based Pluto and YK Niece released Whim Wha Atlanta-based Pluto and YK Niece released Whim Whamiee single a few weeks ago, and the track is now trending on TikTok as the "Lululemon Song". 

Rapper JT shared that she's hooked on the song, especially the "Lulu" verse.

To witness an athletic apparel brand being name-dropped in hip-hop by emerging women rappers highlights how much women love their fitness/athleisure wear but also the fact that there is a flex that comes with wearing Lululemon in certain circles.

 Male rappers Jbeezy.Lfg and Lil Scoom89
respectively dropped singles titled Lululemon last year referencing women wearing the brand. 

Whim Whamiee by is now streaming on all DSPs. 

Thoughts? 

#lululemon 
#lululemonsong
Alessandro's Michele's latest Valentino runway col Alessandro's Michele's latest Valentino runway collection for fall 2025 featured a  collaboration with  none other than Vans.

Stay tuned for more updates!

#vans
#valentino 
#valentinoxvans
INSTAGRAMFACEBOOKPINTERESTTWITTERYOUTUBE
  • Home
  • About
  • Contact
  • Shop

Copyright © Snobette - Privacy Policy

Asset 1
Asset 1
Asset 1
  • About
  • Contact
  • Privacy Policy
  • Fashion
  • Sneakers
  • Bags
  • Accessories
  • Music
  • Rihanna