As part of a series of events celebrating its tenth anniversary, London-based Goodhood has announced plans for a first-time collaboration with Vans on a capsule of three shoes.
Titled “Equal | Opposite,” the black and white collection is inspired by Newton’s law of physics, which dictates that for every action, there is an equal and opposite reaction. In step with the concept, two of the shoes are Sk8 Hi silhouettes offered in inverse color patterns, one sized for women and the other sized for men. The trio is completed by a white and black Authentic available in unisex sizing.
Goodhood co-director Kyle Stewart described the collaboration as a chance to emphasize the store’s core values. “The project afforded us the opportunity to design product with a unique unisex mentality and the finished product represents our brand in it’s truest sense and treats both the men and women customers as complete equals,” said Stewart.
Offerings will be sold in limited quantities at the East London store (151 Curtain Road) and goodhoodstore.com on April, 29. 2017.
