Global fast fashion retailer H&M has linked with Swedish pop singer Zara Larsson on a collection that’s cute but packs a punch. A lot of the pieces are somewhat standard fair, sport-inspired joggers and tops, but there are also some more cutting edge items like a mesh top with a “Lush Life” band, a jean jacket with an anti-catcalling tag line, coordinated velour tops and bottoms and a pair of over-the-knee pink velour boots.
While largely a fun capsule, there are references in the taglines and graphics that reflect Larsson’s view of herself as a feminist and activist.
Look for this collection to hit H&M stores globally on May 18th.
