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Campaign May 10, 2017
By Lois Sakany
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Campaign

Marc Jacobs Eyewear Campaign Stars Singer And Model Kiko Mizuhara

marc jacobs spring 2017 eyewear A

May 10, 2017. Leave a Comment

Marc Jacobs club-infused eyewear campaign for spring 2017 is all about the power of a pair of shades to transform one’s outlook on life. In the video, Japanese singer and model Kiko Mizuhara visits a city dollar store where she put on a pair of shades that changes her existence from dull and mundane to fun and popping.

In the video, Mizuhara sports a pair of “metal twist” sunglasses detailed with pavé crystals from the label’s spring collection, all of which are available to purchase here.

Frances Bean Cobain was also included in the campaign. Check out both of their videos plus behind the scene videos below.

marc jacobs spring 2017 eyewear 1
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Kiko Mizuhara

✨ #ComingSoon ✨ @i_am_kiko stars in the new Marc Jacobs Spring ’17 short film featuring #MJSS17 eyewear. Stay tuned for more.

A post shared by Marc Jacobs (@marcjacobs) on May 8, 2017 at 3:43pm PDT

Frances Bean Cobain

Dance it out because our #MJSS17 Metal Twist Sunglasses have 💎 finally 💎 arrived in boutiques and on marcjacobs.com Frances Bean Cobain (@space_witch666) by @DavidSimsOfficial and @Kegrand

A post shared by Marc Jacobs (@marcjacobs) on Apr 29, 2017 at 9:05am PDT

Campaign Eyewear Frances Bean Cobain Kiko Mizuhara Marc Jacobs

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