Stella McCartney has tapped London-based filmmaker Marie Schuller to direct a film highlighting her Adidas by Stella McCartney fall 2017 offerings.
Shot in Japan, the film focuses on female identity and a willingness to take a stand. Featuring model Chiharu Okunugi and dancer/model Aya Sato, the film mixes outdoor street shots with darkened club scenes, all backed by a thumping techno music track by YSMF by Skinny Patrini and Adriano Canzian.
“We tried to form a story around the same narrative that also inspired the collection itself, Japanese culture and identity but also concepts of rebellion and individuality,” said Schuller commenting on the short.
Check out the video along with some stills below.