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November 2, 2017
By Lois Sakany
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K-Swiss And Married To The Mob Collaborate On Pink Camo Collection

November 2, 2017. Leave a Comment

K-Swiss and Married to the Mob have revealed plans for a collaborative collection, whose banner item is a pink camo Aero Trainer sneaker retailing at $65.

“I chose pink camo to represent my own little personal and professional battle in dealing with the politics and patriarchy of streetwear,” said McSweeney. “I felt a responsibility to do this as I know conventions such as ComplexCon are so male-driven and dominated. I felt like I had to rep and give these women a platform to be heard.”

Brooklyn rapper Leikeli47 (check out her recent interview with Snobette here) has been tapped as the face of the collection. “Married to the Mob has always been a voice for young girls like me that didn’t follow the trends and enjoyed the unconventional,” said Leikeli. “It’s surreal to have their support, along with K-Swiss.”

The clothing and shoe capsule will be fully revealed in ComplexCon, an event that runs from November 4-5, 2017.

McSweeney and Hot 97 radio host Laura Stylez will both be in attendance at ComplexCon where they will host a live episode of their podcast, “Improper Etiquette,” at the K-Swiss booth.

Following ComplexCon, the collaborative offerings will be available exclusively at Zumiez.

Original bae @leikeli47 for #MTTM x #KSWISS Shot by @heidiheartsclub Apparel and sneakers will be available at @complexcon

A post shared by Leah McSweeney (@leahmob) on Nov 2, 2017 at 12:13pm PDT

Uncategorized K-Swiss Leah McSweeney Leah McSweeney Leikeli47 Married to the Mob Married to the Mob

A first look at the highly anticipated #NikexJacqu A first look at the highly anticipated #NikexJacquemus women's collection.

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Exclusive release June 28th, on jacquemus.com.

📸:Pablo Di Prima
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📸@Jpwphoto
In the #Snobette universe style is meant to be exp In the #Snobette universe style is meant to be expressed freely with no rules.We even believe that it is perfectly okay to mix atheletic brands. Nike clothes, adidas shoes.#Isaidwhatisaid don't @ us 😆.

Digital magazine Pure Wow tried to create rules on how to wear sneakers.

What do you all think?
Today May 13th, Disney releases the Cinderella-rem Today May 13th, Disney releases the Cinderella-remake #Sneakerella directed by Elizabeth Allen Rosenbaum  with actors #LexiUnderwood, #ChosenJacobs and #DevynNekoda .

The plot is as follows"After falling in love with Kira King, the daughter of basketball star and sneaker tycoon Darius King, an aspirant Queens sneaker designer gains the confidence to pursue his dream of becoming a professional sneaker designer with the help of his best friend, Sami, and his Fairy Godfather."

Kinda cute!
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Just last month, Preston wrote about brands relying on collaborations to remain relevant.

Do you have a favorite Bape collab?
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