Swedish fast fashion retailer H&M today announced plans for an Eytys collaboration. The capsule unisex takes inspiration from many of Eytys signature silhouettes including lace-up boots, leather, suede and canvas sneakers, slides, a packable windbreaker jackets, button-up woven shirts, crewneck sweatshirts, t-shirts and wide-leg denim and khaki bottoms.
In a brand statement Eytys creative director Max Schiller stated, “With this collaboration, we hope to introduce the H&M customer to our design philosophy of robust and fuss-free design where function triumphs embellishment and styles span genders.”
Based in Stockholm, Eytys was founded in 2013 by Schiller and Jonathan Hirschfeld launched as a shoe company and added apparel in 2017.
Priced from $29.99 for a t-shirt up to $69.99 for a snakeskin windbreaker, the collection goes live January 24, 2019.
Check out items from the collection along with the lookbook below and purchase the collection on hm.com.