Following up on the news it had signed K-Pop group BTS as ambassadors, Korean-based Fila debuts the first campaign image featuring the seven-member, all boy group.
In the debut images, all seven members, V, Jungkook, RM, Jin, Suga, J-Hope and Jimin, are shot wearing white t-shirts or hoodies bearing Fila’s distinct red and blue logo.
The group’s global fan base can look forward to more to come in the new year with additional imagery and collaborative items slated for a 2020 roll out. Look for images and collections to launch globally at Fila stores, brand websites and social media channels.