New York-based Telfar as led by Telfar Clemens has announced plan for a collaboration with the Gap. The news was celebrated with a launch party in Paris that took place in the midst of Paris Fashion Week Men’s. The event was held on Thursday (January 16, 2020) at Gap’s Paris flagship store, whose exterior was wrapped with graphics announced the pairing.
Thus far the pairing has produced a combined logo, though the collection is still in the planning stages according to Gap head of design John Caruso, who told WWD, “We’re thinking through quite a few creative ideas. What I can tell you is that it’ll be centered around things that made our brand great like denim, t-shirts, sweatshirts, essentials that customers really love and expect from us.”