Adidas Originals continues to celebrate the 50th anniversary of its iconic Superstar silhouettes through a series of collaborative designs. Following efforts with Pharrell Williams, Jonah Hill and Sean Wotherspoon, the German brand queues up Beyoncé‘s take on the shoe.
Working directly with Adidas rather than through her Ivy Park brand, Beyoncé provides a more feminine version of the classic shoe through a double platform and a tapered toe (style code: FY7730).
The shoe is releasing on Adidas’ app through use of a draw, which closes on September 18, 2020 at 12:30 PM EST. Price at $200, you will need to provide a credit card and your shoe size to enter the draw. The winners of the draw will be revealed on September 18th at 1:00 PM EST.
The shoe is also available through draw on the app for pick up at select Adidas stores through September 15th at 10:00 AM EST. In order to sign up for the shoe, your location must be within the geographic limits of the zone to sign up. The draw will be announced on September 15th at 12:00 PM EST with pick up on Friday September 18th. Pick up must be made on the day, time and location provided by Adidas.