September 8, 2020 update: Drake’s team continues to seed friends and family with items from his upcoming Nike and Certified Lover Boy merch capsule, but as of today, there is no official timing for the album or the merch capsule.
Model and influencer India Love has been on the receiving end of a gift box of merch and she’s provided lots of good view of the collection, which you can check out below. Note: Love is wearing a pair of custom Nike shorts, which are not included in the collection.
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Drake made a big statement on Nike in his “Laugh Now Cry Later” video, which was filmed throughout the mega-brand’s Beaverton headquarters. The 33-year-old followed up on the flex with the reveal of what looks like a capsule with Nike that celebrates his upcoming sixth studio album, Certified Lover Boy.
Over the past day or so, Drake has reposted multiple images and videos on Instagram Live of people wearing a collection of clothing co-branded with the Nike and Certified Lover Boy motifs including flowers, hearts and a lipstick kiss impression.
Offerings included the bomber jacket with quilted hearts Drake worn in the visual, a grey hoodie, several t-shirt designs, socks and a dad cap.
While there’s no album drop date yet (though October is the rumored month) much less official information on a Nike and Drake merch capsule, there’s some chatter this collaborative effort will be launched with a New York pop up.
Check out preview video and images of the Nike and Drake Certified Lover Boy merch capsule below, along with the “Laugh Now Cry Later” video.
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Remember Drake’s #Nike-filled #LaughNowCryLater visual? Apparently it was in part a preview of an upcoming #Drizzy x #Nike capsule celebrating his upcoming 6th album titled #CertifiedLoverBoy. We see the #bomberjacket with quilted hearts Drake wore in the visual, a grey #hoodie, several T-shirts designs and socks. While there’s no album drop date yet, there’s some chatter this capsule will be launched with a New York pop up. See anything you need? 🦉🦉 #ovo #champagnepapi #ovomerch #nikexovo #ovoxnike #teamcozy #cozyfits