Adidas and Allbirds have revealed their collaborative Futurecraft Footprint shoe, an effort centered on creating an item with a minimal carbon footprint. Made of 70 percent recycled materials and 30 percent natural Tencel, the shoe builds on Adidas’ Lightstrike midsole using Allbirds’ sugarcane-based SweetFoam, a low-carbon natural component. All told, the shoe checks in with a C02 footprint of 2.94 kilograms, a personal best for both brands.
“With this project, less really was more. To keep minimalist not only in materials but also in construction, we went to extremes and left only what we really needed on the shoe to keep the performance properties.” said Florence Rohart, Adidas senior footwear designer.
Jamie McLellen, head of design at Allbirds added, “Both the upper and the outside construction are inspired by the Tangram Principle, with all individual parts in their entirety achieving as little scrap as possible in production in order to reduce waste.”
Adidas and Allbirds Futurecraft Footprint will launch in May with a raffle of 100 pairs to adidas Creators Club members. A limited run of 10,000 pairs will drop in fall 2021, followed by a wider release in spring 2022.