French luxury label Chloé under the creative direction of Gabriella Hearst has debuted the Nama sneaker, an adorable silhouette first introduced with the resort 2022 collection with more colorways arriving in the spring. Reflecting Hearst’s emphasis on sustainable practices, the shoe make use of recycled materials throughout.
Producing the shoe over a period of eight months, Hearst and her design team examined every component of the shoe prioritizing materials with low impact. The knit upper makes use of 90 percent recycled polyester yarn from plastic bottles while the rest of the shoe uses textiles that are at least 25 percent recycled with 40 percent of the total sneaker weight being made of recycled debris.
Weighing in on instituting more sustainable design practices at Chloé’s store reopening in SoHo, Hearst told Footwear News, “It was one of the first projects that we started at the company, when I arrived. When you have a big company, a luxury brand, there are always these volume drivers. You have to change the volume drivers to lower the impact as soon as possible. The beautiful skirt, the merino turtleneck, that all is less in volume. But with the things that you are making tens of thousands of, you reduce those first.”
Priced at $725, Chloé’s Nama sneakers is now available on chloe.com.
