Founder and CEO Kanye West has announced Nur Abbas as the head of design for Yeezy. Abbas is formerly a designer for Nike where he was the director for the brand’s ACG line for five years. Abbas will report directly to West.
“I’m energized to work with Ye because he cares so deeply about design and moving culture forward,” Abbas told WWD. “At Yeezy and Gap, I’ve met some of the most talented people and teams, and I’m looking forward to working with them all to extend this new creative vision to the world.”
In what is an expansive role as head of all of West’s projects and partnerships, Abbas will oversee Adidas, Gap and Stemwear, an apparel related line inspired by his Stem Player music device. He will also create music-related merch.
Prior to Nike ACG, Abbas was a NikeLab apparel designer. He also worked for Uniqlo in Paris as head designer of menswear for a year, was a senior menswear designer for Louis Vuitton for close to 10 years, and was a designer for Gucci for two years.