Adidas and Ivy Park by Beyoncé are gearing up to drop “Ivytopia,” a collection designed for the peak of summer season outings. The 52-piece apparel collection is highlighted by swimwear and coverups, a bucket hat and tote along with a range of children’s apparel and footwear.
The collection is grounded by three footwear silhouettes: Stan Smith, Ultraboost, Savage and mule.
Playing off the summer season, offerings are rooted in an off white, silver), shock cyan), khaki and solar yellow colorway along with a crystal and floral-inspired print.
The campaign features an all-star lineup including Irina Shayk, Joan Smalls, Adut Akech, Alva Claire and Harvey Newton-Haydon.
Priced from $30-$180, Adidas and Ivy Park’s “Ivytopia” collection will drop on July 21, 2022 on adidas.com and on July 22, 2022 at select retailers globally.
