Known for its no frills approach to sportswear, Champion’s cool factor was never lost on streetwear aficionados. With ongoing collaborations with Supreme, Champion is seeing another layer of desirability added to its brand through a Vetements collaboration.
Using the current momentum in the heritage sport lifestyle space, Champion has announced the launch of a women’s only sportswear collection through a European licensing deal.
Staying true to the slick simplicity of menswear offerings, the women’s fall 2016 assortment is right on target, and includes tracksuits, hoodies, and sweater dresses featuring the well-known Champion logo placement and a neutral color palette. The collection does not disappoint and should be available at select European retailers as as well as ASOS and Urban Outfitters.
