Keying in on an essential garment that is at the top of its game when it combines form and function, Nike yesterday launched a #Brauhaus pop-up shop at activewear shop and fitness studio Bandier Fit in Manhattan, where store visitors could customize Nike’s Pro Bra collection with artwork from Baron Von Fancy. Nike has linked with influencers including Paloma Elsesser, Claire Fountain, sisters Angel & Dren and Holly Rilinger as faces of their Pro Bra line.
Announced on Nike’s snapchat (NikeNYC) yesterday, the pop up will be open through July 16th from 11AM-7PM at 156 5th Avenue in Manhattan.
