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Footwear December 18, 2016
By Lois Sakany
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Footwear

Lugz And Electric Circus Create ‘Gloesha’ Influencer Campaign

Processed with VSCO with c8 preset

December 18, 2016. Leave a Comment

Boot brand Lugz and Brooklyn-based creative agency Electric Circus have joined forces to celebrate both the brand’s long held status as an iconic lace-up boot along with Electric Circus’s fifth year anniversary.

Titled “Gloesha” and directed by Electric Circus founder Shabazz, the campaign highlights ten creatives, photographed wearing the boots in images that include a thoughtful philosophy on life from each.

Participants include Shabazz herself, plus model/producer Gitoo, singer Ian Isiah, D.J. Kitty Cash, stylist Rox Brown, designer 40oz Van, comic duo ItsTheReal, writer/event producer Judnick Mayard, model and DJ Odalys, radio host Ashley Outrageous and rapper K$ace.

For further campaign images plus a Q&A with each creative, visit electriccircus.com.

The campaign included a Gloesha party, which you can check out below.

 

Footwear Ashley Outrageous DJ Odalys Gitoo Ian Isiah ItsTheReal Judnick Mayard K$ace Kitty Cash Lugz Rox Brown Shabazz

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