With the world careening in a scarily conservative direction, Nike stepped up to the plate last week and announced a much-needed North American campaign championing equality.
As part of the effort, Nike has tapped New York-based label Off White to create an “Equality” t-shirt, which includes Nike and Off White branding plus a multi-flag box patch on the front of the shirt.
With LeBron James the face of the “Equality” campaign, Nike will release this t-shirt and will roll out other “Equality”-related activations during the NBA’s All Star event in New Orleans.
According to the Off White Instagram post, this t-shirt will be sold at Foot Locker’s New Orelans House of Hoops during All Star weekend (February 17-19), though there is no exact timing.
