Billionaire Girls Club, the sister label to Pharrell’s iconic streetwear brand Billionaire Boys Club, has entered a new era with the introduction of its first core offering, the BGC Classics collection. Released on June 26th, the debut line introduces a curated selection of loungewear basics rooted in everyday ease and designed with intention, the collection features 100% cotton separates rendered in vintage-washed colorways that channel a worn-in feel from day one.
The launch marks an evolution for Billionaire Girls Club, which originally made its debut in 2011 and was revived in 2020 after a brief hiatus. Until now, the brand has operated primarily through limited capsules and collaborations, carving out a more boutique presence compared to its brother brands, Billionaire Boys Club and Ice Cream.
With BGC Classics, the label aims to continue creating everyday essentials for women who live at the intersection of style and culture.
The BGC Classics collection is available now at bbcicecream.com and in-store at Billionaire Boys Club’s flagship locations in Miami and Soho.
