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Music August 5, 2017
By Anais Lora
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Music

Justine Skye Tries To Work It Out In ‘Back For More’ Video Ft. Jeremih

August 5, 2017. Leave a Comment

Roc Nation-signee Justine Skye has released a video for “Back For More,” a visual featuring the Roc Nation signee lamenting lost love. The single features Jeremih, but in the video Skye’s love interest is played by actor Rotimi known for his work in the popular series “Power.”

Featured on Skye’s album JS1, the video was shot in Fort Greene, the Brooklyn neighborhood she grew up in.

In commenting on working with Rotimi, Skye told The Fader, “He gave me great advice and made me feel a bit more comfortable about it. It was great to have an actual actor be a part of it too because it was basically improv and we just fed off of each other.”

Skye noted that shooting the video was good practice because it came just before she began filming in the Christopher Kenneally-directed film Green Dolphin.

Check out the visual below:

Music Video Back For More Justine Skye Roc Nation Rotimi

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Ten years in, Jean-Raymond’s star has only risen. He hangs out with celebrities (Tracee Ellis Ross, Brent Faiyaz), made a cameo on Insecure, and drives flashy cars (a McLaren 720S, an Aston Martin Superleggera, a Porsche GT3 RS). Meanwhile, his brand is nearly nonexistent.

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The last straw for many of his early supporters was his couture show in July 2021. Titled “WAT U IZ,” and put on in the U.S. during Paris Couture Week, it was a tribute to the various innovations that Black people have been responsible for, often without credit. The models came down the runway decked out in a jar of peanut butter and a traffic light. A lot of it wasn’t really clothing, much less couture. Even if the professional critics and other members of the fashion press seemed hesitant to publicly express their disappointment, they whispered among each other that he’d lost the plot of his brand.
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