Lady Gaga Provides First Look At Haus Lab Makeup Line

Following the news that Lady Gaga is launching Haus Laboratories in partnership with Amazon in September, the brand’s debut items have been revealed.

Made in collaboration with Gaga’s makeup artist Sarah Tanno, the first items (vegan and cruelty free) include RIP demi-matte lip liner, Le Riot lip gloss, and a liquid body shimmer called Glam Attack.

Packaging is black and minimalist and detailed with a prism to reflect the multi-faceted nature of humans.

Pricing starts at $16 for lip gloss with kits combining all three items priced at $49. All three items are available for pre-order on July 15, 2019 on hauslabs.com and amazon.com. The collection will go live at retail in September.

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THIS IS FOR YOU. 🙏 Ready for a first glimpse at our product line-up? This is just a sneak peek – promise we'll reveal more in the coming days 🎉 INTRODUCING HAUS of Collections Six *special* collections curated by our founder, @ladygaga, just for you. Each collection includes one of each of our self-expression tools along with a reusable clutch (see it in insta stories now!) GLAM ATTACK: All-over liquid shimmer powder A highly pigmented, longwearing all-over color amplifier RIP LIP LINER: A lip liner to die for A creamy, demi-matte, highly pigmented lip pencil LE RIOT LIP GLOSS: An ultra high-shine multidimensional lip gloss Cruelty-free & vegan, because we love animals and you HAUS LABORATORIES officially launches for pre-order on July 15 on hauslabs.com + amazon.com (Prime Day for Prime members)

A post shared by HAUS LABORATORIES (@hauslabs) on Jul 11, 2019 at 7:59am PDT

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Play up ANY persona you're feeling with our HAUS of Collections, curated by @ladygaga. These cruelty-free, vegan gems feature a prism design which speaks to how multi-faceted we are as humans. 💎 Pictured is HAUS of Rockstar Collection, which includes: GLAM ATTACK All-Over Liquid Shimmer Powder in Legend RIP LIP LINER in Slayer LE RIOT LIP GLOSS in Scream We hope you feel inspired every time these self-expression tools are in your hands. HAUS LABORATORIES launches for pre-order on July 15 on hauslabs.com

A post shared by HAUS LABORATORIES (@hauslabs) on Jul 12, 2019 at 10:08am PDT

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We are here to encourage you to create your own version of beauty. TWO ✌️ MORE DAYS until pre-order opens at hauslabs.com Pictured is HAUS of Metalhead Collection, which includes: GLAM ATTACK All-Over Liquid Shimmer Powder in Biker RIP LIP LINER in Ride LE RIOT LIP GLOSS in BLAZE

A post shared by HAUS LABORATORIES (@hauslabs) on Jul 13, 2019 at 10:16am PDT