• Skip to primary navigation
  • Skip to main content
Subscribe
  • Fashion
  • Sneakers
  • Bags
  • Accessories
  • Music
  • Rihanna
  • Follow
    • INSTAGRAM
    • FACEBOOK
    • PINTEREST
    • TWITTER
    • YOUTUBE
  • Store
Campaign February 20, 2020
By Anais Lora
SHARE THIS ARTICLE
Share Tweet Pin Linkedln Email Reddit
Campaign

Balenciaga Releases Very Stressful Summer 2020 Ad Campaign

balenciaga-summer-2020-video-ad-campaign

February 20, 2020. Leave a Comment

French label Balenciaga takes a novel approach with a summer 2020 campaign visual, which is as fascinating as it is stressful.

Directed by American artist Will Benedict with music by Detroit-based experimental music group Wolf Eyes, the visual takes inspiration from cable news broadcasts as viewed through a dystopian lens replete with soulless anchors and crawling tickers covering high stress topics.

Headline news stories include “Planets Realign” “No More Traffic Jams!” “Where Is All The Water Going?” and “Pedestrians Are Back.” Meanwhile the news ticker is full of oft-repeated and empty statements like “It’s always fashion week somewhere” and “Cats can’t taste sweetness.”

Of course the anchors are wearing Balenciaga’s summer 2020 collection, as are the pedestrians and people involved in on the street reporter interviews.

And while it’s dark and barely watchable, it further elevates Balenciaga designer Demna Gvasalia’s reputation as a creative willing to lead by dipping his toes into sometimes unpalatable-feeling design waters.

Check out Balenciaga’s summer 2020 campaign below.

Campaign Fashion Balenciaga

What To Read Next

Read More
News

Complex Media And Sephora Team Up On Beauty Hub Content

Buzzfeed-owned Complex and Sephora have announced plans to team up on a beauty content hub. Marking Complex's entry

Read More ...
by Snobette on July 29, 2022
SHARE
Read More
Fashion

Solange, Nigo, Yasiin Bey Star In Louis Vuitton ‘Generation V’ Campaign Honoring Virgil Abloh

Louis Vuitton has debuted "Generation V," a campaign highlighting Virgil Abloh's final collection with the label. Shot by

Read More ...
by Snobette on July 27, 2022
SHARE
Read More
Campaign

Mugler’s Casey Cadwallader Makes A Super Statement With Summer ’22 Campaign Visual

Mugler creative director Casey Cadwallader made a big statement with a spring 2022 campaign visual celebrating women unapologetically

Read More ...
by Snobette on June 8, 2022
SHARE
Ye addresses the critique he received over using s Ye addresses the critique he received over using sandbags as display fixtures for his #YeezyxGap #Balenciaga collab.
Last Night Was A Movie Our New York Fam Showed Up Last Night Was A Movie

Our New York Fam Showed Up And Showed Out!!

We hosted an intimate gartering  for @awal's #FanaHues with special guest @theivyrivera.The always on point @quianaparks brought all the vibes!! 

Check our stories for a taste. But really you had to be there😆.
Noah founder and J Crew men's creative director Br Noah founder and J Crew men's creative director Brendon Babenzien has a certified hit on his hands. Part of his debut collection with the retailer, the men's "giant fit" chino priced at 89.50 is 100% sold out! Relecting the popularity of the silhouette, the women's wide-leg pleated cargo is also sold out. 

With wider fits and chino swinging back into popularity, we can't help but wonder what sneakers and shoes will be coming along for the ride. Any nominations?

#brendonbabenzien #jcrew
Yeezy product display at Gap. Get in here all ye m Yeezy product display at Gap. Get in here all ye merchandisers and marketers and tell us your thoughts on this strategy. Good, bad or just ugly?
The #pvalley season 2 finale was this Sunday and l The #pvalley season 2 finale was this Sunday and left us with some harsh outcomes, some joy and so many questions!

@crowntabletalk has the best episode commentary out there.Enjoy some of our faves from the finale.

Kudos to #KatoriHall for creating this gem of a series.

What was your favorite storyline?
The GOAT Serena Williams says farewell to her care The GOAT Serena Williams says farewell to her career as a professional tennis player in the September issue of American Vogue.

In the cover story, which is a must read, Williams shares some thoughts on her evolution away from tennis and says,"Believe me, I never wanted to have to choose between tennis and a family. I don’t think it’s fair. If I were a guy, I wouldn’t be writing this because I’d be out there playing and winning while my wife was doing the physical labor of expanding our family. Maybe I’d be more of a Tom Brady if I had that opportunity. Don’t get me wrong: I love being a woman, and I loved every second of being pregnant with Olympia. I was one of those annoying women who adored being pregnant and was working until the day I had to report to the hospital—although things got super complicated on the other side. And I almost did do the impossible: A lot of people don’t realize that I was two months pregnant when I won the Australian Open in 2017."

The cover editorial was styled by Gabriella Karefa-Johnson, who in 2020 became the first black woman to style a U.S. Vogue cover.

This cover was also one of the last projects hairstylist #LatishaChong worked on before  she sadly passed away in July this year.

Make-up by Raisa Flowers, nails by Dawn Sterling, and photography by Luis Alberto Rodriguez.
INSTAGRAMFACEBOOKPINTERESTTWITTERYOUTUBE
  • Home
  • About
  • Contact
  • Shop

Copyright © Snobette - Privacy Policy

Asset 1
Asset 1
Asset 1
  • About
  • Contact
  • Privacy Policy
  • Fashion
  • Sneakers
  • Bags
  • Accessories
  • Music
  • Rihanna