October 29, 2020 update: Adidas and Ivy Park’s fall capsule will launch at 4:00 PM EST on October 29, 2020 on adidas.com. It appears the collection can also be purchased on the updated Adidas app at 12:00 PM EST.
October 28, 2020 update: Adidas and Ivy Park’s fall capsule will launch on October 29th at 5:00 AM GMT on adidas.com. It is not clear if there will be a separate, later time for the U.S. adidas.com launch though it will be available at more chains like Foot Locker on October 30th.
Check out images and Australian pricing for the collection below.
October 22, 2020 update: As officially announced by Adidas, the brand’s collaboration with Ivy Park will launch on October 29, 2020 on adidas.com, followed by a launch on October 30th with partner accounts (listed below).
Apparel ranges in size from XXXS-4X with pricing starting at $20 for accessories up to $200 for outerwear.
October 21, 2020 update: An alleged campaign image of Adidas and Ivy Parks’ upcoming collection have emerged. The photograph shows Beyoncé as shot in eight different outfits with two each in forest green, turquoise, fluorescent yellow and tan.
Some of the silhouettes are similar to those featured in the first drop in January 2020 while others like a suit, wide-legged joggers and a crop top are brand new. Adidas as of yet hasn’t provided pricing or exact timing for the drop. Scroll down for information on where the collection will be sold on October 30, 2020.
October 19, 2020 update: Beyoncé confirms Adidas and Ivy Park’s fall 2020 drop will launch on October 30, 2020.
Read the original story below.
Previews of Adidas and Beyoncé‘s Ivy Park second collection of sneakers have been popping up for a while but now it looks like timing for the drop has been established. According to a stock list pulled from a European Adidas site, a collection of shoe and apparel will launch on October 30, 2020, followed by a second drop on November 19th.
The shoes in the first drop include a Supersleek 72, Ultra BOOST OG, two Nite Joggers sneakers (shown below) plus a Forum Mid and Low shoe (not pictured), all of which are themed on a fluorescent yellow color story expressed in varying degrees depending on the shoe.
While there are no preview images of Adidas and Ivy Park apparel, the leaked stock list shows a hoodie, crew neck, jersey, bodysuit, track pants and Tiro pants, among other items.
In a separate project, Adidas tapped Beyoncé to put her spin on the brand’s famed Superstar sneaker, a tapered platform shoe that launched in September.
In addition to Adidas, retailers rumored to be carrying the collection are ASOS, Foot Locker, Finish Line, Nordstrom, Sneakersnstuff and SSENSE.
Check out four of the sneaker silhouettes below along with pricing and style codes.
