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Lingerie January 19, 2021
By Snobette
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Lingerie

SKIMS Enlists Kesh To Creative Direct And Photograph Jelly Campaign

skims-jelly-campaign-directed-kesh

January 19, 2021. Leave a Comment

SKIMS as lead by Kim Kardashian has tapped multi-disciplinary creative Kesh to cast, photograph and creative direct the campaign for the brand’s upcoming Jelly collection.

The eight-piece capsule makes use of a semi-sheer, stretchy fabric offering light support. According to press describing the textile, “Jelly goes on smoothly and is made from the slinkiest sheer fabric for the ultimate second skin feel.”

In a shift from the Earth-toned palettes that have become a SKIMS signature, the Jelly collection includes a bright coral as one of four color options.

Models for the head-turning campaign include Dana Dentata, Dosha Deng, Ionna Gika, Adriana Sahar, Nidhi Sunil and Chi Vo.

Priced from $18 for a thong up to $68 for a long-sleeve bodysuit, SKIMS Jelly collection will launch at 12 PM EST on January 22, 2022.

View this post on Instagram

A post shared by KESH (@kesh)

Campaign Lingerie Model Adriana Sahar Kesh Kim Kardashian SKIMS

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In the #Snobette universe style is meant to be exp In the #Snobette universe style is meant to be expressed freely with no rules.We even believe that it is perfectly okay to mix atheletic brands. Nike clothes, adidas shoes.#Isaidwhatisaid don't @ us 😆.

Digital magazine Pure Wow tried to create rules on how to wear sneakers.

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Today May 13th, Disney releases the Cinderella-rem Today May 13th, Disney releases the Cinderella-remake #Sneakerella directed by Elizabeth Allen Rosenbaum  with actors #LexiUnderwood, #ChosenJacobs and #DevynNekoda .

The plot is as follows"After falling in love with Kira King, the daughter of basketball star and sneaker tycoon Darius King, an aspirant Queens sneaker designer gains the confidence to pursue his dream of becoming a professional sneaker designer with the help of his best friend, Sami, and his Fairy Godfather."

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Just last month, Preston wrote about brands relying on collaborations to remain relevant.

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