HBO turns its lens on streetwear with new series “The Hype,” a design competition series which will kick off with 10 designers. Hosted by Speedy Morman, the contestants will be evaluated by a permanent panel featuring Bephie’s Beauty Supply founder Bephie Birkett, Emmy Award-nominated costume designer and stylist Marni Senofonte and Migos rapper Offset. Guest judges include Harlem-born design icon Dapper Dan, The Hundreds founder Bobby Hundreds, plus rappers A$AP Ferg, Wiz Khalifa, Cardi B and more.
HBO describes the series as “a competition series set in the colliding worlds of streetwear, business and culture where fashion visionaries must elevate their designs and entrepreneurial sense to avoid elimination while remaining authentic to their style.”
The last designer standing will win a grand prize of $150,00 along with a feature on StockX.
The show premieres on August 12th.