• Skip to primary navigation
  • Skip to main content
Subscribe
  • Fashion
  • Sneakers
  • Bags
  • Accessories
  • Music
  • Rihanna
  • Follow
    • INSTAGRAM
    • FACEBOOK
    • PINTEREST
    • TWITTER
    • YOUTUBE
Virtual September 27, 2021
By Snobette
SHARE THIS ARTICLE
Share Tweet Pin Linkedln Email Reddit
Virtual

ASOS Partners With Gaming Platform Fnatic On Three-Year Partnership

asos-fnatic-partnership
Courtesy of ASOS

September 27, 2021. Leave a Comment

Reflecting a growing embrace of the virtual by the fashion industry, online fashion retailer ASOS and gaming platform Fnatic today announced a three-year marketing partnership. The partnership will include ASOS logo placement on Fnatic jerseys as well as online activations. The partnership will also allow the brands to team up on branded in-game experiences and digital products.

Commenting on the effort in press, Fnatic CEO Sam Mathews said, “There are no other subcultures in the world that have influenced us more than gaming and fashion. Self-expression, both online and offline, has become a major point of convergence between both audiences.

“Through this partnership with ASOS, we will empower all gamers to find their unique voice and style, inside and outside of the game. We couldn’t be more excited to be driving this change forward together with ASOS.”

The partnership will kick off with Fnatic’s upcoming League of Legends world championship jerseys, which are cited as garnering a viewership of over 100 million.

Campaign Retail Virtual ASOS Fnatic

What To Read Next

Read More
Entertainment

TikTok User PinkyDoll Is Making $2-$3 Thousand Day From NPC Livestreaming Videos

Montreal-born Fedha Sinon whose online handle is PinkyDoll has gone viral for her NPC (nonplayer character, a static character that

Read More ...
by Lois Sakany on July 23, 2023
SHARE
Read More
Nike

Nike .SWOOSH Digital Our Force 1 Debut Generates Disappointing Demand

.SWOOSH by Nike this week launched its first digital sneaker, a a Polygon-based OF1 (Our Force 1) whose sale can be described

Read More ...
by Lois Sakany on May 25, 2023
SHARE
Read More
Nike

Nike’s .SWOOSH Platforms Debuts Our Force 1 Virtual Sneaker Drop

Nike's .SWOOSH platform has announced its first digital footwear drop, Dubbed Our Force 1 (OF1), the NFT collection

Read More ...
by Lois Sakany on May 13, 2023
SHARE
Today Peter Do and Banana Republic unveiled looks Today Peter Do and Banana Republic unveiled looks from their upcoming collaboration during Do's Paris Fashion Week, Spring'24 runway show at the Palais de Tokyo.

The 10 looks shown, include a trench, blazer and turtleneck with detachable parts, drill  trousers, tunics, blazers and and a city coat.

The 28-piece PD x BR capsule to be released on October 10, 2023 online and in select BR stores across the US, Canada, and Japan.
Yoon Ahn's latest Nike Air More Uptempo in lavende Yoon Ahn's latest Nike Air More Uptempo in lavender and apple green is too cute! There's also a black pair (on the slide) launching the same day. Priced at $190, they launch on Oct. 6th on SNKRS at 10 AM EST 🍏🍏🍏
Sporty & Rich has launched beauty, a category kick Sporty & Rich has launched beauty, a category kick off that includes five products: body oil, milk cleanser, face mist, hand cream and a multi-purpose balm. 

Reflecting founder Emily Oberg‘s affinity for a clean approach, products are described as vegan and formulated with “96% natural origin ingredients.” Packaging is sustainable with containers making use of a 50% recyclable bottle cap and an FSC certified package mde from 100%-recycled paper.

Promoting the concept of total body health, each purchase is accompanied by access to the brand’s “Skin + Gut Reset” guide, described by the brand a 14-day guide developed by Oberg and her naturopath Dr. Melissa Cugliari who specializes in the skin/gut connection. According to press, the guide is designed to support internal health with “a 14-day skin/gut reset that will help you correct any imbalances and help promote healthy, glowing, blemish-free skin from within.”

Ranging in price from $30 for a multi-purpose balm up to $80 for a body and oil, Sport & Rich’s debut beauty collection is now availalbe on sportyandrich.com.
Let's set the record straight on this fine Monday! Let's set the record straight on this fine Monday! The borough with flyest individuals is?

Brooklyn all day, then BX and Harlem. Not sure how Queens entered the chat. No shade. 

Come with receipts if you disagree 😎

📹 mysteryfashionist
Artist Nikolas Bentel released the limited edition Artist Nikolas Bentel released the limited edition "Capitalism Knife" earlier this week and we thought it was #snobette-worthy.

Made of a steel sharpened blade and a wooden handle, the knife comes in a presentation box and is dishwasher safe.

Edition of 200 for $69 USD on nikolasbentelstudio.com
Founded in 2016 by Gilda Ambrosio and Giorgia Tord Founded in 2016 by Gilda Ambrosio and Giorgia Tordini, The Attico hosted its first runway show on Saturday, on a Milanese street in the Arco della Pace neighborhood. 

Ambrosio and Tordini see the street as the most democratic of spaces, where life happens and fashion truly comes alive. In press with WWD Tordini shared, "We didn’t work over the past seven years thinking about how one day we would have hosted a runway show. That was never our priority, we worked to build the company."

Oozing of a certain cool, the brand is beloved by many fashion creatives, as Vogue noted attendees included Ferragamo’s Maximilian Davis, Gucci’s Sabato De Sarno, Jerry Lorenzo, Moncler CEO Remo Ruffini and DSquared designers Dean and Dan Caten, to name a few.
INSTAGRAMFACEBOOKPINTERESTTWITTERYOUTUBE
  • Home
  • About
  • Contact
  • Shop

Copyright © Snobette - Privacy Policy

Asset 1
Asset 1
Asset 1
  • About
  • Contact
  • Privacy Policy
  • Fashion
  • Sneakers
  • Bags
  • Accessories
  • Music
  • Rihanna