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Fashion September 13, 2021
By Snobette
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Fashion

Telfar Launches Telfar TV Platform Along With New Duffle Bag Silhouette

telfar-tote-bag
Courtesy of Telfar

September 13, 2021. 1 Comment

Brooklyn-based Telfar used New York Fashion Week to reveal not just a new duffle bag silhouette, but also the launch of Telfar TV, a television channel curated with brand-exclusive content. In part used to combat bots, the platform will also will act as a store where shoppers can scan a QSR code to obtain drops.

Staged at South Street Seaport, the news was announced with a runway followed by mock press conference whose participants included Telfar founder Telfar Clemens, A$AP Ferg, Leila Weinraub, Jorge Wright, Ian Isiah, Kandis Williams and Teezo Touchdown.

The channel is accessible through Roku and AppleTV as well as telfar.tv where creatives can scan a QR code and upload their own video content for consideration for future programming. Klarna will also be a channel payment partner.

Check out the new Telfar duffle below.

telfar launching duffel bags??? oh it’s overr! I’ll take two pls 🤲🏾 pic.twitter.com/qVWj5rZQc5

— penda (@thespenda) September 12, 2021

https://t.co/X5wMxBPS1d

— TELFAR (@TELFARGLOBAL) September 12, 2021

Bags Fashion Ian Isiah Jorge Wright Leilah Weinraud Telfar Telfar Clemens

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