Images have emerged indicating a possible Nike and Hello Kitty capsule. So far, the only thing that’s surfaced is a photograph of a white t-shirt combining the Nike Swoosh and the Hello Kitty motif. The t-shirt is paired with a pair of baby blue shorts adorned with a repeat Hello Kitty logo.
Nike and Hello Kitty are not new to working with each other. In 2004 as part of Hello Kitty’s 30th anniversary, the Sanrio brand collaborated with Nike Japan on an Air Presto silhouette which was marketed but never made it to retail.
According to coverage by HighSnobiety, the shoe was going to be released in four different colorways with a run of 500 pairs each. In the end, just 12 pairs of the shoe were produced, which ended up in the hands of friends and family. It’s not known why the effort crashed and burned.
While the Air Presto was originally created by Tobie Hatfield, Kevin Hoffer and designer Bob Mervar, two of the Nike and Hello Kitty colorways were conceptualized by now YEEZY design director Steven Smith and Fragment‘s Hiroshi Fujiwara. The black and blue shoe was designed by Smith while the white and pink version was handled by Fujiwara
As of now, it’s not known if there will be more to the capsule than a t-shirt and shorts, but given the history there would be plenty of interest in a launch of the Nike and Hello Kitty Air Presto that never was.