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News February 7, 2022
By Snobette
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WNBA Raises $75 Million To Expand Reach With Investors Including Nike

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February 7, 2022. Leave a Comment

In an effort to significantly boost its visibility and grow its market share globally, the WNBA announced it’s raised $75 million from various existing NBA and WNBA investors and owners including Nike, former NBA player Baron Davis and former U.S Secretary of State Condoleezza Rice to name a few. Funds were raised by selling equity in the WNBA and represent the largest sum raised by a women’s athletic league to date.

Commenting on the announcement, WNBA Commissioner Cathy Engelbert stated in a press release, “We are incredibly fortunate to be able to capitalize on the current momentum around women’s sports and are grateful to the investors who have chosen to support the WNBA in an unprecedented way and to our team governors who continue to invest in the players and teams.

“Our strategy is to deploy this capital to continue to drive the league’s brand as a bold, progressive entertainment and media property that embodies diversity, promotes equity, advocates for social justice, and stands for the power of women. Having just completed our historic 25th season, with this access to additional capital, we are setting the WNBA up for a successful future and it represents a sign and signal of the future direction of women’s sports as a whole.

The WNBA season kicks off on May 26, 2022.

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A first look at the highly anticipated Nike x Jacq A first look at the highly anticipated Nike x Jacquemus women's collection.

Inspired by designer Simon Porte Jacquemus own collection of vintage #NikeACG sneakers, the 15-piece collection will include apparel, accessories and sneakers.

Look for the capsule to drop on June 28th on jacquemus.com.

📸Pablo Di Prima

#nikexjacquemus #jacquemus
Stunning #DojaCat in a #Schiaparelli gown accesori Stunning #DojaCat in a #Schiaparelli gown accesorized with #Bijules rings. She was styled by Brett Alan Nelson for the Billboard Music Awards.

Doja Cat was awarded Billboard's top r&b artist.

📸@Jpwphoto
In the Snobette universe, style is meant to be exp In the Snobette universe, style is meant to be expressed freely with no rules.We even believe it's perfectly okay to mix atheletic brands. Nike apparel and Adidas shoes are okay! #Isaidwhatisaid don't @ us 😆.

Digital magazine "Pure Wow" tried to create rules on how to wear sneakers.

What do you all think?
Disney+ has debuted "Sneakerella," a sneaker-theme Disney+ has debuted "Sneakerella," a sneaker-themed remake of Cinderall, directed by Elizabeth Allen Rosenbaum. 

The plot is centered on a boy named El (Chosen Jacobs) who works in his deceased mother's sneaker store, Laces. Lordered over by his evil stepfather and stepbrothers, with help from a fairy stepfather he manages to attend a fundraiser wearing a pair of kicks he designed. At the gala, has a chance meeting with Kira King (Lexi Underwood), the daughter of basketball star and sneaker tycoon Darius King. With time running out on the magic spell, he leaves behind one of his sneakers.

Kinda cute!
Miaou by Paloma Elsesser, sooo many cute pieces: $ Miaou by Paloma Elsesser, sooo many cute pieces: $98-$325, sizes XS-4XL
Designer #HeronPreston provided the background for Designer #HeronPreston provided the background for his latest collab with #Bape unveiled earlier this month. His collaborative efforts with Bape date back to 2015.

Just last month, Preston wrote about brands relying on collaborations to remain relevant.

Do you have a favorite Bape collab?
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