Stylist and Jordan brand collaborator Aleali May has unveiled Mayde Worldwide, a clothing brand featuring classic streetwear silhouettes like a cropped hoodie, t-shirt, tank tops, sport bra, sweatpants and bike shorts.
Launched in cobalt blue as a nod to her Los Angeles roots and affinity for the Dodgers, the collection will follow a streetwear drop model of monthly releases, which will include some collabs.
In press about the launch, US Standard Apparel co-founder, Jakob Deitell who worked with Aleali May on production of Mayde Worldwide stated, “There’s not a lot of people who can carry a brand. I produce Stüssy, I produce Undefeated, I produce Chrome Hearts. There are so many people in L.A. who are looked at as a spectacle versus people who are looked at for influence, to dress like and be like. Aleali is one of those people. I think this is going to be what Yeezy could have been, high-end, oversized specific basics we all want to wear. Things that can be worn every day that aren’t heavily branded.”
Priced from $50-$185, Mayde Worldwide’s debut collection is now available at maydeworldwide.net.