Skims has revealed plans for a men’s line, launching Oct. 26th. The brand announced the news with a splashy campaign starring Brazilian-born soccer star Neymar Jr., NBA All-Star player Shai Gilgeous-Alexander and NFL Defensive Player of the Year Nick Bosa.
The debut Skims Mens collection will include t-shirts, tank tops, briefs and boxers in ultra-soft fabrics in three collections: cotton, stretch and sport.
Founded in 2019 by Kim Kardashian and CEO Emma Grede, Skims was recently valued at $4 billion following a series C funding round raising $270 million. Given multiple rounds of funding and Skims rapid growth, it’s assumed the company will eventually take the company public.
Sized from XS-5X and priced from $16 for a Skims cotton brief up to $54 for Skims Sport leggings, the debut collection will be available on skims.com at 12 PM EST on October 26, 2023.