Rihanna Provides First Look At Fenty Beauty With Campaign Ft. Halima Aden, Slick Woods & More

Rihanna has revealed a first look at her Fenty Beauty line, launched exclusively through Sephora. A campaign video features a diverse line up of models including Slick Woods, Leomie Anderson, Selena Forrest, Duckie Thot, Halima Aden, Mallory Merk, Camila Costa and Paloma Elsesser, among others.

Described as “the new generation of beauty,” the full array of products will drop at Sephora, Harvey Nichols and Sephora for J.C. Penney, starting at midnight on September 8, 2017.

No details yet on what exactly is in the collection or pricing though we will update when we have that information.

Check out images and video below.

This is @FentyBeauty. Head to a @sephora , #sephorainJCP or @harveynichols store to get an exclusive behind-the scenes look!

A post shared by badgalriri (@badgalriri) on Sep 1, 2017 at 9:54am PDT

CHILI MANGO. TROPHY WIFE. YACHT LIFE. CONFETTI. 9.8.17 @fentybeauty #shadenames

A post shared by badgalriri (@badgalriri) on Sep 1, 2017 at 9:57am PDT

You don’t all have to be all the same, all the time. Coming soon. #fentybeauty by @badgalriri. #shadenames @camila_costa

A post shared by Fenty Beauty By Rihanna (@fentybeauty) on Sep 1, 2017 at 9:59am PDT