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Nike January 30, 2018
By Snobette
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Nike

A Fresh Approach To Styling Jordan And Nike’s Female Friendly Silhouettes

jordan women spring 2018 1

January 30, 2018. Leave a Comment

It took a minute, but Nike and Jordan are finally going all in on women’s sneakers. Jordan kicked off 2018 in a major way with a three silhouette collection titled “Season of Her,“which included a collection of Retro 1 silhouettes offered in an array of pastel colorways (shown above). As well, Jordan and Nike have announced plans for a “Reimagined 1s capsule” a collection of ten shoes dropping on February 7, 2018, that were designed by a team of all female creatives.

Leading up to this major release, Jordan has been setting up presentations and forums with women globally about their relationship with the brand and how they’d like to see Jordan improve women’s offerings. One common theme that rang throughout discussions was the desire for neutrals color stories, reflecting not just current fashion trend, but also a wish to extend the wearability factor of the shoes. In other words, women want to actually wear their kicks rather than stack them on a shelf.

The women-specific launches and conversations follow Jordan bringing on stylist, model, and designer Aleali May for the first Jordan Retro shoe designed by a woman that was offered in both men’s and grade school sizes. The Air Jordan I and Aleali May shoe was released in October 2017 just after her extremely limited friends and family run of millennial pink Air Jordan Retro VI shoes. Offered using a grey and black color story, the Air Jordan I and and Aleali May shoe evaporated upon arrival and returned at the end of the year as mentioned on multiple best=of sneaker lists by Complex and other sneaker sites, including ours where it took the No. 2 spot.

In addition to how May wears her 1s and VIs, other women who’ve shown themselves to be skilled at making an array of smooth style statements with sneakers include Jourdan Dunn, SZA, Teyana Taylor, Karrueche, Kehlani, Siobhan Bell, Bella Hadid, and Paloma Elsesser.

Following their lead, we’ve put together a style guide illustrating three ways to style Jordan sneakers. One of the three probably speaks to your go-to sneaker look. The idea of this style guide is to use your Jordan kicks to comfortably walk yourself into a new look that’s slightly outside your comfort zone.

The extra bonus is this guide was created by Rae Witte, who knows all the ins and outs of cool online retail so if nothing else you’ll probably discover some new places to shop. Click on the images to visit the store and check out the highlighted item.

COZY
Much more of a lifestyle choice than a trend at this point, the concept of cozy as a look definitely isn’t going anywhere and will always be a great ‘fit option to wear with Jordans. It’s pretty apparent Kappa is on a similar wave as the team at Jordan, invested in building a better women’s line and even offering a selection of neutral colors, making it a great base to the entire look.

cozy biannual puffer 385
Biannual puffer jacket:: $385
cozy kappa white tracksuit
Kappa 222 Banda sweat suit: Nordstrom February 2018
cozy quay australia shades
Quay Australia “As If” sunglasses: $65
cozy darner socks
Darner x Opening Ceremony emerald green mesh socks: $40

POLISHED
Not only is the Jordan Retro 1 a classic silhouette, the “Season of Her” monochromatic color stories provide an upgrade enabling them to be paired with high-end denim, a blazer, and the chicest set of shades you can get your hands on.

polished need supply sage supply jacket 122
Farrow “Sage” over-sized blazer: $122
polished gosha long sleeve polo
Gosha Rubchinsky white long-sleeve polo shirt: $205
polished off white denim
Off-White straight leg jeans: $585

polished assembly vinyl tote a 144

Assembly x Martine Ali vinyl tote: $144

 

polished adam selman x le specs lolita shades a 120
Le Specs x Adam Selman “The Last Lolita” sunglasses: $120
polished carnebollente socks 16 pounds
Carne Bollente “contre glands et marées” socks: 16£

CLOUTFIT
You ever see someone and it’s pretty apparent that they got dressed just as much for the ‘gram as they did for the real life function. Where better than to put the latest and greatest Jordan releases after you put them on your feet than on your timeline?

cloutfit misguided fur coat 110
Misguided faux fur coat: $111
cloutfit eckhaus latta velvet turtleneck 185
Eckhaus Latta: velvet baby turtleneck: $185
cloutfit i.am .gia pants 89
I.Am.Gia “Mira” pants: $89

 

cloutfit heron preston 345
Heron Preston silver mirror pouch: $345
cloutfit martine ali boxer bracelet 125
Martine Ali silver boxer bracelet: $125
cloutfit garrett leight sunglasses 340
Garrett Leight x Clare V sunglasses: $340

Nike Aleali May Assembly Carne Bollente Darner Eckhaus Latta Farrow Gosha Rubchinskiy I.Am.Gia Jordan Kappa Kappa Le Specs Martine Ali Misguided Off-White Opening Ceremony Quay

Puma and New York-based fashion brand LaQuan Smith Puma and New York-based fashion brand LaQuan Smith are back with their second collaboration, this time inspired by the glitz and grit of the boxing ring. 

The campaign stars Ming Lee Simmons, dressed in satin-finished boxing shorts, cropped jackets, and tear-away pants with luxe details.

The capsule also includes two Speedcat silhouettes, including the Speedcat Mid, a high-ankle boxing sneaker. 

Priced between $80-$100, the Puma x LaQuan Smith collection launches on March 15 on puma.com, the Puma NYC and Las Vegas flagship stores, and select retailers including Foot Locker and Shoe Palace.
Artist Sue Tsai brought her signature whimsical de Artist Sue Tsai brought her signature whimsical designs to a capsule collection of earrings in collaboration with New York jeweler Greg Yüna. The statement earrings are now on display at Greg Yüna's Soho boutique and  now available on gregyuna.com.

The pair previously dropped a perfect match necklace set in 2021 that was 🔥. 

#gregyuna
#suetsai
For fall winter 2025 KNWLS opted to forego a runwa For fall winter 2025 KNWLS opted to forego a runway show and present their collection in a styled lookbook.

Taking inspiration from a feminine Y2K aesthetic, the collection embodies designers Charlotte Knowles and Alexandre Arsenault’s ability to balance sexy and cool. 

In an interview with Vogue, the pair shared that they are currently working on a new design director role in Europe and have several other projects in the pipeline, including another denim project, a collaboration with a jewelry brand, and a menswear capsule for an e-commerce site.

Commenting on the lookbook styling, they shared, "Obviously in the lookbooks it's styled in a quite extreme way, but if you break it down into individual pieces, we've been thinking about merchandising and the customer more than ever before," said Arsenault. "We've seen the team in the studio wearing the pieces differently too, and we've taken that into account. It's a nice challenge to say: 'Okay, we want to make a sweatshirt, but it still has this silhouette or wash or rib detail that makes it feel really Knwls."

#knwls
Reason a million why Rihanna has her own tab on s Reason a million why Rihanna has her own tab on  snobette.com: Her effortless ability to find humor during her J'adore Dior audio rehearsal video. 

Rihanna was appointed as J'Adore Dior fragrance ambassador in 2024, replacing Charlize Theron, who held the role for 20 years. She has a long-standing relationship with the brand, having been named as their first Black brand ambassador in 2015. 

#rihanna
Atlanta-based Pluto and YK Niece released Whim Wha Atlanta-based Pluto and YK Niece released Whim Whamiee single a few weeks ago, and the track is now trending on TikTok as the "Lululemon Song". 

Rapper JT shared that she's hooked on the song, especially the "Lulu" verse.

To witness an athletic apparel brand being name-dropped in hip-hop by emerging women rappers highlights how much women love their fitness/athleisure wear but also the fact that there is a flex that comes with wearing Lululemon in certain circles.

 Male rappers Jbeezy.Lfg and Lil Scoom89
respectively dropped singles titled Lululemon last year referencing women wearing the brand. 

Whim Whamiee by is now streaming on all DSPs. 

Thoughts? 

#lululemon 
#lululemonsong
Alessandro's Michele's latest Valentino runway col Alessandro's Michele's latest Valentino runway collection for fall 2025 featured a  collaboration with  none other than Vans.

Stay tuned for more updates!

#vans
#valentino 
#valentinoxvans
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