• Skip to primary navigation
  • Skip to main content
Subscribe
  • Fashion
  • Sneakers
  • Bags
  • Accessories
  • Music
  • Rihanna
  • Follow
    • INSTAGRAM
    • FACEBOOK
    • PINTEREST
    • TWITTER
    • YOUTUBE
Retail June 12, 2019
By Snobette
SHARE THIS ARTICLE
Share Tweet Pin Linkedln Email Reddit
Retail

Baby Phat Merch Shows Up At Forever 21 Before Official Launch

baby-phat-forever-21

June 12, 2019. 1 Comment

Baby Phat caused quite a stir earlier this year with news it would relaunch under the direction of Kimora Lee Simmons, who founded the brand with Russell Simmons in 1999. While never positioned as a luxury brand, the quality of Baby Phat during its glory days was strong enough to command aspirational pricing and the women for whom it was an early-oughts mainstay were excited to see some of their favorite items make a come back.

Given its reputation, many of the original fans of the brand were disappointed to discover yesterday that Baby Phat would make its debut as a Forever 21 collaboration, a chain known for stocking trendy fashion at rock-bottom prices. In the case of its effort with Baby Phat, items are priced at $25 and below.

At the same time, the California-based fast-fashion chain is going through some financial difficulties so it seemed like a less-than-great choice compared to some of its retail competitors.

Given Forever 21’s shaky footing, it comes as no surprise that Baby Phat items have begun to pop up at stores in advance of the official June 13, 2019 launch date. One shopper bought a pair of leopard biker shorts and didn’t realize they were Baby Phat until after she purchased them.

A second woman snapped a picture of a pink and very wrinkled long-sleeve t-shirt featuring the brand’s cat motif. In the caption she wrote, “So idk if @Forever21 meant for this to be on the store floor a day early but this is the ONLY piece I found of Baby Phat

In fairness, Forever 21 is sure to have a lot of cute pieces and the collection will no doubt introduce the brand to a whole new generation of fans. As well, Simmons said there will be additional collaborations along with a higher-priced line with more exclusive offerings called Baby Phat by Kimora Lee Simmons.

That said, those who were hoping for a return to the super fab and slightly upscale brand of yesteryear compete with over-the-top runway shows, it’s probably time to let that dream go.

Check out a look at some of the pieces that popped up early below.

https://twitter.com/devioustyi/status/1137545348166160386?s=20

So idk if @Forever21 meant for this to be on the store floor a day early 🥴 but this is the ONLY piece I found of Baby Phat by @OfficialKimora 😭 pic.twitter.com/5pHO85xfVM

— Another tired teacher 👩🏼‍🏫 (@storyabouthanna) June 12, 2019

Retail Collaboration Baby Phat

What To Read Next

Read More
Retail

Stadium Goods Will Close Its New York Retail Store On January 19th.

Farfetch-owned Stadium Goods is closing its store located on Howard Street in Manhattan. The business will be consolidated

Read More ...
by Samia Grand Pierre on January 8, 2025
SHARE
Read More
Retail

Guizio Celebrates New York Boutique Opening With Puma Speedcat Collab, Launching Sept. 11

New York-based Guizio, founded by Danielle Guizio in 2014, has opened its first boutique, marking a significant milestone

Read More ...
by Samia Grand Pierre on September 11, 2024
SHARE
Read More
Retail

A Look Inside The Body By Raven Tracy Melrose Avenue Flagship Boutique

This summer, model and entrepreneur Raven Tracy celebrated the grand opening of her flagship Body By Raven Tracy

Read More ...
by Samia Grand Pierre on August 26, 2024
SHARE
Puma and New York-based fashion brand LaQuan Smith Puma and New York-based fashion brand LaQuan Smith are back with their second collaboration, this time inspired by the glitz and grit of the boxing ring. 

The campaign stars Ming Lee Simmons, dressed in satin-finished boxing shorts, cropped jackets, and tear-away pants with luxe details.

The capsule also includes two Speedcat silhouettes, including the Speedcat Mid, a high-ankle boxing sneaker. 

Priced between $80-$100, the Puma x LaQuan Smith collection launches on March 15 on puma.com, the Puma NYC and Las Vegas flagship stores, and select retailers including Foot Locker and Shoe Palace.
Artist Sue Tsai brought her signature whimsical de Artist Sue Tsai brought her signature whimsical designs to a capsule collection of earrings in collaboration with New York jeweler Greg Yüna. The statement earrings are now on display at Greg Yüna's Soho boutique and  now available on gregyuna.com.

The pair previously dropped a perfect match necklace set in 2021 that was 🔥. 

#gregyuna
#suetsai
For fall winter 2025 KNWLS opted to forego a runwa For fall winter 2025 KNWLS opted to forego a runway show and present their collection in a styled lookbook.

Taking inspiration from a feminine Y2K aesthetic, the collection embodies designers Charlotte Knowles and Alexandre Arsenault’s ability to balance sexy and cool. 

In an interview with Vogue, the pair shared that they are currently working on a new design director role in Europe and have several other projects in the pipeline, including another denim project, a collaboration with a jewelry brand, and a menswear capsule for an e-commerce site.

Commenting on the lookbook styling, they shared, "Obviously in the lookbooks it's styled in a quite extreme way, but if you break it down into individual pieces, we've been thinking about merchandising and the customer more than ever before," said Arsenault. "We've seen the team in the studio wearing the pieces differently too, and we've taken that into account. It's a nice challenge to say: 'Okay, we want to make a sweatshirt, but it still has this silhouette or wash or rib detail that makes it feel really Knwls."

#knwls
Reason a million why Rihanna has her own tab on s Reason a million why Rihanna has her own tab on  snobette.com: Her effortless ability to find humor during her J'adore Dior audio rehearsal video. 

Rihanna was appointed as J'Adore Dior fragrance ambassador in 2024, replacing Charlize Theron, who held the role for 20 years. She has a long-standing relationship with the brand, having been named as their first Black brand ambassador in 2015. 

#rihanna
Atlanta-based Pluto and YK Niece released Whim Wha Atlanta-based Pluto and YK Niece released Whim Whamiee single a few weeks ago, and the track is now trending on TikTok as the "Lululemon Song". 

Rapper JT shared that she's hooked on the song, especially the "Lulu" verse.

To witness an athletic apparel brand being name-dropped in hip-hop by emerging women rappers highlights how much women love their fitness/athleisure wear but also the fact that there is a flex that comes with wearing Lululemon in certain circles.

 Male rappers Jbeezy.Lfg and Lil Scoom89
respectively dropped singles titled Lululemon last year referencing women wearing the brand. 

Whim Whamiee by is now streaming on all DSPs. 

Thoughts? 

#lululemon 
#lululemonsong
Alessandro's Michele's latest Valentino runway col Alessandro's Michele's latest Valentino runway collection for fall 2025 featured a  collaboration with  none other than Vans.

Stay tuned for more updates!

#vans
#valentino 
#valentinoxvans
INSTAGRAMFACEBOOKPINTERESTTWITTERYOUTUBE
  • Home
  • About
  • Contact
  • Shop

Copyright © Snobette - Privacy Policy

Asset 1
Asset 1
Asset 1
  • About
  • Contact
  • Privacy Policy
  • Fashion
  • Sneakers
  • Bags
  • Accessories
  • Music
  • Rihanna