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News February 21, 2020
By Anais Lora
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Glossier Concedes Glossier Play Launch Was A Flop And Shuts Down Brand

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February 21, 2020. Leave a Comment

Glossier founder Emily Weiss has announced the company is shutting down the brand’s sub-brand Glossier Play. Launched in an effort to create two different types of makeup, one minimalist and one extra, company founder Emily Weiss explained in an interview with Business of Fashion that the decision to end the brand came when she concluded, “Huh, we could have just launched more makeup products.”

As part of the brand shut down, the sub-brand’s Instagram feed is now private. At the same time, Glossier Play’s eyeliner and lip lacquer will be absorbed into the main line and will also get shade extensions. The line’s controversial Glitter Gelée eye shadow will be discontinued on March 2nd.

Launched in March of last year, the brand created excitement with the launch of a mystery Instagram feed promising an exciting new category. Fans speculated on a potential activewear or sex toy line, among other possible brand extensions.

After weeks of build up, fans of the minimalist makeup brand were underwhelmed when it turned out Glossier Play was a selection of evening-oriented beauty products described by the brand as “dialed up beauty extras that make getting the best part about going out.”

Immediately, Glossier Play’s Instagram feed was filled with comments from disappointed fans with some pointing out the Glitter Gelée eye shadow included environmentally-problematic ingredients. One commenter wrote, “Well. That was underwhelming. Weeks of hype for a bloody pencil sharpener and some glitter.”

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Mitchell & Ness is getting cooked on the styling f Mitchell & Ness is getting cooked on the styling for its newly launched NBA dresses. Someone said they gentrified the jersey dress. Do you see a problem here?
Today Harley-Davidson drops its first foray into f Today Harley-Davidson drops its first foray into fashion with #HDCollections an assortment of unisex lines ranging from rare vintage pieces, to cozy classics like hoodies and sweatpants to luxe leather pants and jackets.

Designed in New York under the creative direction of newly appointed Central Saint Martins alum, Louise Goldin, the collection of lines aims to tap into the ever hot moto trend. 

Available on hdcollections.com.

Thoughts?

#motostyle #harleydavidson
Marc Jacobs pretty much owned a good portion of th Marc Jacobs pretty much owned a good portion of the 2000's when it came to accessories, mostly handbags. 
(See our stories for throwbacks)

This year he relaunches the 'Stam' bag named after  model Jessica Stam. The campaign shot by Harley Weir, styled by Alistair McKimm highlights the dolls of that era: Ashanti, Paris Hilton, Selma Blair and Ashlee Simpson!

Did you own a Marc Jacobs or Marc by Marc bag?
#Snobette#internationalwomensday mood cause here i #Snobette#internationalwomensday mood cause here its women's day 365 days a year!

Cheers to us🥂

Walk by queen Omahyra Mota for Harris Reed debut as Nina Ricci's creative director.
For all the awareness that many have tried to crea For all the awareness that many have tried to create in high fashion about diversity, most large houses like #Prada and #MiuMiu now cast a few Asian and Black models. The commitment to skinny bodies only tho is unwavering!

Shout out to cutie #ZayaWade  who made her runway debut at Miu Miu’s fall '23 runway show!
Jerry Lorenzo unveiled his Essentials by Fear of G Jerry Lorenzo unveiled his Essentials by Fear of God spring '23 collection. Styled by Veneda Carter who took inspiration from dancers in styling, the assortment includes the introduction of corduroy as a new material and as always a beautiful color palette.

Do you have a favorite Essentials piece? 

Now on fearofgod.com
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