• Skip to primary navigation
  • Skip to main content
Subscribe
  • Fashion
  • Sneakers
  • Bags
  • Accessories
  • Music
  • Rihanna
  • Follow
    • INSTAGRAM
    • FACEBOOK
    • PINTEREST
    • TWITTER
    • YOUTUBE
Retail September 2, 2021
By Snobette
SHARE THIS ARTICLE
Share Tweet Pin Linkedln Email Reddit
Retail

Revolve Group Appoints Kendall Jenner As Creative Director Of Luxury Retailer FWRD

kendall-jenner-frwd
Courtesy of FRWD, photographed by Glen Luchford

September 2, 2021. Leave a Comment

Model and entrepreneur Kendall Jenner has a new role as the creative director of Forward (FRWD), a trendy online retail site selling high-end labels that’s owned by Los Angeles-based Revolve Group. As creative director, Jenner will be in charge of the look and feel of the site, curation of brands sold on the site, monthly edits of must-have trends, styles, and looks, as well as marketing ideas, brand partnerships, and brand activations. 

The news was announced on social with a visual and Glen Luchford-shot editorial showing Jenner in multiple FRWD looks. In addition to , Jenner will make appearances during New York Fashion Week related to the appointment.

“I grew up loving fashion and have been incredibly fortunate to work with some of the most brilliant people in this business. As FWRD’s creative director, I am excited to help curate the site’s offering with emerging designers and brands,” said Jenner.

“Kendall as the Creative Director for FWRD is the perfect choice as we continue to invest in the next generation luxury consumer. We have always had an extreme admiration for Kendall’s style, creativity, and overall exquisite taste. Her multifaceted experience in the fashion industry and the vision she has outlined for the FWRD business has the potential to  transform our business and the luxury business as a whole,” said Michael Mente, co-CEO and co-founder of Revolve Group.

Retail Fashion News Kendall Jenner New York Fashion Week

What To Read Next

Read More
Retail

Stadium Goods Will Close Its New York Retail Store On January 19th.

Farfetch-owned Stadium Goods is closing its store located on Howard Street in Manhattan. The business will be consolidated

Read More ...
by Samia Grand Pierre on January 8, 2025
SHARE
Read More
Retail

Guizio Celebrates New York Boutique Opening With Puma Speedcat Collab, Launching Sept. 11

New York-based Guizio, founded by Danielle Guizio in 2014, has opened its first boutique, marking a significant milestone

Read More ...
by Samia Grand Pierre on September 11, 2024
SHARE
Read More
Retail

A Look Inside The Body By Raven Tracy Melrose Avenue Flagship Boutique

This summer, model and entrepreneur Raven Tracy celebrated the grand opening of her flagship Body By Raven Tracy

Read More ...
by Samia Grand Pierre on August 26, 2024
SHARE
Puma and New York-based fashion brand LaQuan Smith Puma and New York-based fashion brand LaQuan Smith are back with their second collaboration, this time inspired by the glitz and grit of the boxing ring. 

The campaign stars Ming Lee Simmons, dressed in satin-finished boxing shorts, cropped jackets, and tear-away pants with luxe details.

The capsule also includes two Speedcat silhouettes, including the Speedcat Mid, a high-ankle boxing sneaker. 

Priced between $80-$100, the Puma x LaQuan Smith collection launches on March 15 on puma.com, the Puma NYC and Las Vegas flagship stores, and select retailers including Foot Locker and Shoe Palace.
Artist Sue Tsai brought her signature whimsical de Artist Sue Tsai brought her signature whimsical designs to a capsule collection of earrings in collaboration with New York jeweler Greg Yüna. The statement earrings are now on display at Greg Yüna's Soho boutique and  now available on gregyuna.com.

The pair previously dropped a perfect match necklace set in 2021 that was 🔥. 

#gregyuna
#suetsai
For fall winter 2025 KNWLS opted to forego a runwa For fall winter 2025 KNWLS opted to forego a runway show and present their collection in a styled lookbook.

Taking inspiration from a feminine Y2K aesthetic, the collection embodies designers Charlotte Knowles and Alexandre Arsenault’s ability to balance sexy and cool. 

In an interview with Vogue, the pair shared that they are currently working on a new design director role in Europe and have several other projects in the pipeline, including another denim project, a collaboration with a jewelry brand, and a menswear capsule for an e-commerce site.

Commenting on the lookbook styling, they shared, "Obviously in the lookbooks it's styled in a quite extreme way, but if you break it down into individual pieces, we've been thinking about merchandising and the customer more than ever before," said Arsenault. "We've seen the team in the studio wearing the pieces differently too, and we've taken that into account. It's a nice challenge to say: 'Okay, we want to make a sweatshirt, but it still has this silhouette or wash or rib detail that makes it feel really Knwls."

#knwls
Reason a million why Rihanna has her own tab on s Reason a million why Rihanna has her own tab on  snobette.com: Her effortless ability to find humor during her J'adore Dior audio rehearsal video. 

Rihanna was appointed as J'Adore Dior fragrance ambassador in 2024, replacing Charlize Theron, who held the role for 20 years. She has a long-standing relationship with the brand, having been named as their first Black brand ambassador in 2015. 

#rihanna
Atlanta-based Pluto and YK Niece released Whim Wha Atlanta-based Pluto and YK Niece released Whim Whamiee single a few weeks ago, and the track is now trending on TikTok as the "Lululemon Song". 

Rapper JT shared that she's hooked on the song, especially the "Lulu" verse.

To witness an athletic apparel brand being name-dropped in hip-hop by emerging women rappers highlights how much women love their fitness/athleisure wear but also the fact that there is a flex that comes with wearing Lululemon in certain circles.

 Male rappers Jbeezy.Lfg and Lil Scoom89
respectively dropped singles titled Lululemon last year referencing women wearing the brand. 

Whim Whamiee by is now streaming on all DSPs. 

Thoughts? 

#lululemon 
#lululemonsong
Alessandro's Michele's latest Valentino runway col Alessandro's Michele's latest Valentino runway collection for fall 2025 featured a  collaboration with  none other than Vans.

Stay tuned for more updates!

#vans
#valentino 
#valentinoxvans
INSTAGRAMFACEBOOKPINTERESTTWITTERYOUTUBE
  • Home
  • About
  • Contact
  • Shop

Copyright © Snobette - Privacy Policy

Asset 1
Asset 1
Asset 1
  • About
  • Contact
  • Privacy Policy
  • Fashion
  • Sneakers
  • Bags
  • Accessories
  • Music
  • Rihanna