Nike put a spotlight on the upcoming 2020 Tokyo Olympics with a splashy New York Fashion Week presentation held on Wednesday (February 4, 2020) at The Shed in Manhattan’s Hudson Yards.
Titled “Nike Forum 2020,” the front row was packed with music star power boasting Drake (real name Aubrey Drake Graham), Rosalía [Vila Tobella], Travis Scott (real name Jacques Webster II) and G-Dragon (real name Kwon Ji-yong).
Styled by Melanie Ward, upcoming footwear and apparel offerings were modeled by a mix of athletes and models, including six children who walked the runway in Lakers jerseys bearing Kobe Bryant‘s official number.
The event also acted as a preview platform for upcoming items made in partnership with Virgil Abloh of Off-White, Hiroshi Fujiwara of Fragment, Yoon Ahn of Ambush, Errolson Hugh of Acryonym, Tom Sachs, Edison Chen of CLOT, Chitose Abe of Sacai, Matthew Williamson and Stephan Ashpool of Pigalle, among others.
Check out some of the collaborative footwear featured in the presentation below.
